form & function: (3/6).

(photo by sara neufeld)

Check out de*nada's Form & Function series - a "how to" video series highlighting six scarves from this season’s collection. Each video features one signature piece and demonstrates stylish ways to wear it.

The third video from our six part series showcases The Eternal Diamonds. This infinity scarf with diamond pattern can be looped once or twice around your neck giving you a a stylish look. Perfect gift for the holidays!! Check out all the different ways to show it off.



The Eternal Diamonds ($58) is available in these color combinations: Black/Purple White/Black, Khaki/White, and Black/Khaki.

Shop now @ www.denadadesign.com/store! + enter thankyou2010 for your 10% discount, a “thank you” gift for being our fan! (valid til 12/31/10) Plus, FREE shipping on orders over $100 (*domestic only). Happy Shopping!

Credits:
filmed by: a loquasto production
directed by: tara kocourek
produced by: sebastien tobler
music by: future people
starring: agnes widbom
crew: carla cabrera (wardrobe stylist), canaan bianchi (make-up stylist ), kyoko takenaka (film assistant), and kelly towles (my ultimate support)
clothes provided by: redeem, muleh, and treasury boutique

form & function: (2/6).

(photo by sara neufeld)

Check out de*nada's Form & Function series - a "how to" video series highlighting six scarves from this season’s collection. Each video features one signature piece and demonstrates stylish ways to wear it.

The second video from our six part series showcases The Cowl Zig Zag. The cowl is an incredibly soft neckwarmer, which can double as a hood. This gorgeous style perfectly accents any outfit, and can be worn for all occasions. Check out all the different ways to show it off.



The Cowl Zig Zag ($55) is available in these color combination: Black/Purple White/Black, Khaki/White, and Black/Khaki. Shop now at www.denadadesign.com

Credits:
filmed by: a loquasto production
directed by: tara kocourek
produced by: sebastien tobler
music by: future people
starring: agnes widbom
crew: carla cabrera (wardrobe stylist), canaan bianchi (make-up stylist ), kyoko takenaka (film assistant), and kelly towles (my ultimate support)
clothes provided by: redeem, muleh, and treasury boutique

form & function: (1/6).

(photo by sara neufeld)

Check out de*nada's Form & Function series - a "how to" video series highlighting six scarves from this season’s collection. Each video features one signature piece and demonstrates stylish ways to wear it.

The first video from our six part series highlights The Braided Roped. This scarf has multi twisted strands with a crochet loop. It can be wrapped around the neck once or twice and looped through. Check out all the different ways to show it off.



The Braided Roped ($58) is available in Black, White, Khaki, and Purple. Shop now at www.denadadesign.com

Credits:
filmed by: a loquasto production
directed by: tara kocourek
produced by: sebastien tobler
music by: future people
starring: agnes widbom
crew: carla cabrera (wardrobe stylist), canaan bianchi (make-up stylist ), kyoko takenaka (film assistant), and kelly towles (my ultimate support)
clothes provided by: redeem, muleh, and treasury boutique

de*nada on vimeo!

Join de*nada on Vimeo, and check out our NEW videos today!

shop: de*nada's online shop!

Shop now @ www.denadadesign.com/store! + enter “thankyou2010” for your 10% discount, a “thank you” gift for being our fan! (valid til 12/31/10) Plus, FREE shipping on orders over $100 (*domestic only). Happy Shopping!

Much love,

de*nada.

de*nada on facebook!

Be a fan of de*nada on facebook and get the latest news on de*nada products, press, events, and sales!

Visit us at www.facebook.com/denadadesign

events: art on the avenue.

de*nada will be at Art on the Avenue this Saturday, 10am-6pm in Alexandria, VA. We'll be selling our new fall & winter 2010 collection at booth no. E154. Come by, check out our collection firsthand, and enjoy the festivities!

Art on the Avenue is a multi-cultural arts festival celebrating our community’s diversity through the arts. Over 300 vendors and 40,000 visitors attend. Please note that the festival will be held rain or shine!

For additional information, map, and directions, please visit www.artontheavenue.org

Hope to see you there!

de*nada

de*nada's online shop - restocked!

de*nada's Online Shop has been restocked! All styles in all colors are now available!

And as a thank you for all your love + support, we are offering free shipping on all orders over $100 (domestic only), plus 10% off your order! Enter coupon code: shopdenada10 for your 10% discount! (Valid til 12/31/10).

Shop now @ www.denadadesign.com, Happy Shopping!!

de*nada

form & function: (2/6).

(photo by sara neufeld)

de*nada proudly presents Form & Function - a "how to" video series highlighting six scarves from this season’s collection. Each video will feature one signature piece and demonstrate stylish ways to wear it. Starting September 13th, two videos will debut bi-monthly on de*nada’s blog.

The second video from our six part series showcases The Cowl Zig Zag. The cowl is an incredibly soft neckwarmer, which can double as a hood. This gorgeous style perfectly accents any outfit, and can be worn for all occasions. Check out all the different ways to show it off.



The Cowl Zig Zag ($55) is available in these color combination: Black/Purple White/Black, Khaki/White, and Black/Khaki. Shop now at www.denadadesign.com

Credits:
filmed by: a loquasto production
directed by: tara kocourek
produced by: sebastien tobler
music by: future people
starring: agnes widbom
crew: carla cabrera (wardrobe stylist), canaan bianchi (make-up stylist ), kyoko takenaka (film assistant), and kelly towles (my ultimate support)
clothes provided by: redeem, muleh, and treasury boutique

fall is here!

Fall is officially here (*according to my calendar that is). And I couldn't be more thrilled for the changing of season. Fall is my favorite season of all! Not only does it mean that scarf time is just around the corner. But for me personally, I love waking up to the crisp, cool air, when the humidity has finally left the DC area ... when I can actually turn off the a/c and have the windows wide opened throughout my home. It's especially lovely seeing the leaves change their color throughout my neighborhood, perfect for a nice stroll outdoors with my camera, my fiancé, and my two puppies.

Here are few photos I found on VisualizeUs, which I found absolutely gorgeous and inspiring!

Enjoy, de*nada.

(photos courtesy of vi.sualize.us)

style of the week: the braided roped.

The Braided Roped ($58) available in black, white, purple and khaki.

This week, we're highlighting de*nada's most popular style and my personal favorite, The Braided Roped! This lovely scarf is made up of several twisted strands (rope-like) with a crochet loop at one end. You can wear it a couple of different ways, but my favorite way is simply to wrap it twice around the neck, then loop the strands through the crochet loop. Simple, yet unique!

Check out the video below for a step by step tutorial on how to wear The Braided Roped Scarf!




Shop now at denadadesign.com and receive 10% off The Braided Roped Scarf. Use discount code: braidedroped (limited time only: 09/22-10/01) Plus, FREE shipping on orders over $100 (*domestic only). Happy Shopping!

Questions? Email us at info@denadadesign.com

Much love,

de*nada

*photo provided by sara neufeld

press: the president wears prada.

Our lovely friends at The President Wears Prada, who helped style the looks in our Form & Function video series, posted behind-the-scene pictures of the Form & Function shoot. Below, are few photos ... Check out the rest today on their blog!





Based in Washington DC, TPWP is a refreshing blog and a great testament that DC is becoming more fashion forward. Recording everything fashionable from street style to new boutiques, TPWP praises the charming neighborhoods of DC and its tight-knit creative community.

With a growing readership reaching outside the DC area, TPWP not only displays stylish looks but provides its readers with insight on how fun and exciting DC really is.

de*nada would love to extend a gracious thank you to all the team members at TPWP. We had a wonderful experience working with such amazing people and are glad to be mentioned on the TPWP blog!

press: deacon does dc.

Thanks to McLean and her great blog Deacon Does DC for featuring de*nada's video series Form & Function!

About Deacon Does DC: Follow Deacon (*aka McLean's adorable, cutest Shepherd) on his adventures in the District and beyond. Each day, Deacon (with a little help) brings readers the very latest news in fashion, food, fun and more. He's a curious puppy, so you're as likely to find him at a gallery opening as you are exploring the latest dive bar or fashion show. Plus, it's a spot to find all of the work of resident writer-about-town, McLean Robbins.

For more information about Deacon author McLean Robbins, please visit www.McLeanRobbins.com.

You can view the post here.

press: thrillist.

de*nada was recently featured on Thrillist (DC edition) with a great article mentioning our Cowl Zig Zag, Zip Scarf w/ Pockets Stripes, and Slouch Beanie.

About Thrillist: Each weekday, they'll drop you a must-have recommendation, from the best of what's new, to deeply under-the-radar goodness. We're talking absinthe-only cocktail spots, eateries that dish up BBQ Rattlesnake Salad and Reindeer in Bourbon Sauce, and ATMs whose currency is marijuana -- handy, although after making a withdrawal, you'll feel even more paranoid about the stocking repercussions of consuming Santa's only friend.

Thrillist comes in 17 city-centric editions, from Washington DC to London, with more on the way.

Thanks Thrillist for the awesome mention!